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Memory Shortage Chokes The PC Market Into A 4% Q2 Decline, Leaving Only ASUS And Apple Growing

23 July 2026 at 14:00

The PC market continues to struggle due to memory shortages, with the latest stats reporting a 4% decline in Q2 2026 as prices continued to climb. ASUS & Apple Were The Only PC Makers Who Saw Share Growth In Q2 2026 But Continue To Struggle Due To Memory Shortages The latest market statistics from Counterpoint Research for Q2 2026 are in, and show that the PC market declined 4% in Q2 2026 versus the prior year. PC shipments reached 65 million units, which broke the growth trend that started in Q1 2025, but have since been on a decline as […]

Read full article at https://wccftech.com/memory-shortage-chokes-pc-market-into-a-4-percent-q2-decline/

A18 Pro Supply Constraints Have Become An Impenetrable Obstacle, As Analyst Says MacBook Neo Shipments Will Drop By 40%, AI Testing TSMC’s Fortitude

15 July 2026 at 12:30

A18 Pro chip supply is hammering MacBook Neo shipments

The MacBook Neo has turned into an instant hit, and even with the price bumps that Apple introduced that made the company’s most affordable notebook $100 more expensive for both configurations, the bigger figure isn’t what’s derailing the portable Mac’s momentum. It’s the lack of chip supply for the A18 Pro, and according to an analyst, Apple’s MacBook Neo shipments are expected to suffer considerably, with up to a whopping 40 percent drop. It appears that AI firms gobbling up the entire supply have made the situation quite uncomfortable for both TSMC and Apple. Updated shipment forecast states the MacBook Neo will […]

Read full article at https://wccftech.com/a18-pro-supply-constraints-can-lead-to-a-40-percent-drop-in-macbook-neo-shipments/

Intel’s Core 3 304 Ties Apple’s A18 Pro In Multi-Threaded PassMark, Despite Running One Fewer Core

19 June 2026 at 12:54

Intel Wildcat Lake chip with an overlay of a wildcat face, showcasing technology and nature.

The Wildcat Lake chips are proving themselves to be worthy for ultra low-power and lightweight laptops. Wildcat Lake 5-Core Chip Goes Head to Head With 6-Core Apple A18 Chip In PassMark Apple MacBook Neo might be one of the most special releases from the company, powered by an entry-level chip that does everyday productivity tasks efficiently. The CPU bridges the gap between iPhone-tier mobile silicon and traditional Mac laptops, offering an affordable and "fanless" computing experience. Intel Wildcat Lake, on the other hand, brings a similar objective, offering powerful 5 and 6-core entry-level chips that bring the Cougar Cove and […]

Read full article at https://wccftech.com/intels-core-3-304-ties-apples-a18-pro-in-single-thread-passmark-despite-running-one-fewer-core/

AMD Says MacBook Neo Can’t Run All Your Games While Ryzen-Based Laptops Can

13 June 2026 at 18:12

An AMD laptop featuring multiple game tiles, including 'Silksong' and 'Civilization VII,' is shown alongside text stating, 'Play the top games. All of them,' with graphics indicating all top 20 PC games run on AMD natively, compared to five on MacBook Neo.

It's a weird comparison AMD made, but here we are, back at the Windows vs Mac debate that nobody needed. AMD Taunts Apple's MacBook Neo Over Gaming, Boasting Ryzen Laptops Run 20 of 20 Titles While Mac Manages Only 5 Windows vs. macOS debate seems never-ending, but it's surprising when it comes from one of the major chip manufacturers. AMD suddenly woke up and posted new marketing material that advertised Ryzen capabilities while taking a jab at the cost-effective MacBook Neo. Instead of directly comparing operating systems, AMD compared its Ryzen-based laptops with a macOS-based device, which is somewhat like […]

Read full article at https://wccftech.com/amd-says-macbook-neo-cant-run-all-your-games-while-ryzen-based-laptops-can/

MacBook Neo Racked Up More Than 10% Of RTX Spark’s Two-Year Shipment Estimates In Just Over 3 Months, Making It An Impressive Feat

3 June 2026 at 11:36

MacBook Neo reached a part of the RTX Spark's shipment goals in just 3 months

Apple entered a market it had never touched with the MacBook Neo, and the company would probably be wondering why it didn’t penetrate this category sooner because its $600 portable Mac has garnered heaps of popularity since its inception in April, according to the latest data shared by IDC. In fact, what’s impressive about these figures is that the MacBook Neo managed to account for more than 10 percent of the RTX Spark’s two-year estimated shipment tally, and that’s not something to be taken lightly. Since its launch, the MacBook Neo has recorded approximately 1.1 million shipments and could become […]

Read full article at https://wccftech.com/macbook-neo-reached-10-percent-of-rtx-spark-shipment-estimates-in-3-months/

NAND Revenue Explodes 3.5x to a Record $46 Billion in a Single Quarter as Agentic AI Starves the PC Market

3 June 2026 at 02:11

YMTC 128L QLC 3D NAND chip resting on an orange circuit pattern background.

The AI surge has not only led to a global supply problem, but it's also driving record revenue in the NAND segment; however, the PC market has taken a big hit. NAND Suppliers Earn Record Revenue In Q1 2026 With China's CXMT Climbing Up To 13% of the Global Share The latest market report shared by Counterpoint Research shows us the extent of the global NAND demand. As of Q1 2026, the NAND market has seen a massive 3.5x surge in global revenue, driving the tally up to 46 billion US dollars. The strong demand is driven primarily by Agentic […]

Read full article at https://wccftech.com/nand-revenue-explodes-3-5x-record-46-billion-in-a-single-quarter-as-agentic-ai-starves-the-pc-market/

Qualcomm’s Snapdragon C Is Hiding A Nasty Secret That, If Proven, Will Make The MacBook Neo And Its A18 Pro Roar In Popularity

31 May 2026 at 13:05

Snapdragon C could be hiding a nasty surprise

The MacBook Neo could retain its status of being the most popular notebook of 2026, because as much as the Snapdragon C was required to stir up the competition, a rumor claims that it may not be the chipset of choice when taking on the A18 Pro in Apple’s affordable portable Mac. Rumor claims the Snapdragon C houses overclocked cores that are five years old now and were found in mid-range smartphones; could prove no match for the A18 Pro There are no benchmarks surrounding the Snapdragon C at this time, but it’s revealed that the SoC features an 8-core CPU cluster. […]

Read full article at https://wccftech.com/snapdragon-c-hiding-nasty-secret-making-macbook-neo-even-more-popular/

Snapdragon C Is Proof That Qualcomm Is Serious To Take On The MacBook Neo, But Its Partners Aren’t; By The Time They Are, It’ll Be Too Late

29 May 2026 at 17:58

Snapdragon C is proof enough that Qualcomm is serious about the MacBook Neo, but it's partners aren't

A premium $600 notebook with a metal shell and impressive specifications is something no Apple competitor was prepared for, and in just one day, the entire industry flipped upside down. Given how quickly Qualcomm introduced the Snapdragon C, we can say with a certain degree of confidence that the chipset maker was ready for the MacBook Neo’s arrival. The only problem is that Qualcomm’s rivals still have this air of non-seriousness, and by the time they realize how grave the situation is, they’ll be a few generations behind Apple. Windows 11 notebook manufacturers are making things way too easy for […]

Read full article at https://wccftech.com/snapdragon-c-shows-qualcomm-is-serious-about-macbook-neo/

Qualcomm Pitches Snapdragon C as the Antidote to Rising Laptop Costs, Promising All-Day Battery & AI at $300

28 May 2026 at 18:55

A transparent microchip with a visible Qualcomm Snapdragon logo labeled 'C'.

Qualcomm has announced its budget-friendly Snapdragon C chips designed for entry-level laptops starting at just $300. Snapdragon C Series Laptops Come At An Attractive Price Point Starting at Just $300, But The Specs Remain Unknown For Now As part of its pre-Computex announcements, Qualcomm has shared its new Snapdragon C platform for entry-tier laptops. This new tier is designed for laptops that will be attractively priced towards students, families, and small businesses. While the Snapdragon X2 and X2 Elite platform cover the high-end and premium lines, the Snapdragon C series platform will be designed to offer a robust solution for […]

Read full article at https://wccftech.com/qualcomm-snapdragon-c-antidote-to-rising-laptop-costs-all-day-battery-at-300-usd/

TSMC’s CEO Urges Employees To Buy Its Shares While Apple Bleeds On MacBook Neo, As The Foundry’s 15% 3nm Price Hike Threatens To Push Margins Into Negative Territory

27 May 2026 at 16:33

Amazon has introduced its first discount on the MacBook Neo

Apple is already considering the discontinuation of the MacBook Neo's $599 base variant, which would be equivalent to a stealth price hike of $100. Now, however, as TSMC appears all set to pursue an inflationary pricing regime for its advanced nodes, Apple might have to resort to a bigger price jump to prevent its razor-thin margins on the MacBook Neo from tumbling into the negative territory. Apple's razor-thin margins on the MacBook Neo are now headed for another squeeze, courtesy of TSMC's inflationary pricing for its 3nm node process For the benefit of those who might not be aware, Apple […]

Read full article at https://wccftech.com/tsmcs-ceo-urges-employees-to-buy-its-shares-while-apple-bleeds-on-macbook-neo-as-the-foundrys-15-3nm-price-hike-threatens-to-push-margins-into-negative-territory/

Intel’s Premium Lunar Lake Laptops Crash To $600 In China, Undercutting Budget Wildcat Lake Models They Were Meant To Sit Above

23 May 2026 at 12:51

Intel Lunar Lake "Core Ultra 200V" Laptops From ASUS & ACER Listed Online, Prices Range From €830 To €1170 1

Laptops with both types of Intel chips are now at their cheapest, competing to go as low as they can in mainland China. Core Ultra 5 226V-Based Laptops Drop to $600 In China, Featuring 16 GB + 512 GB Configuration, and Up to 2.5K Resolution Displays Intel's Wildcat Lake laptops have been a real challenge for offerings like Apple MacBook Neo, but it appears that Lunar Lake isn't that behind as well. Unlike Wildcat Lake, the Intel Lunar Lake isn't an entry-level product stack, as the entire lineup brings 8-core SKUs and is aimed at premium lightweight devices, bringing a […]

Read full article at https://wccftech.com/budget-lunar-lake-laptops-are-continuously-seeing-price-drops-in-china/

Microsoft Is Planning To Launch A 13-Inch Surface Laptop With Apple MacBook Neo-Level RAM, While Charging $1,300 For The Device

20 May 2026 at 19:39

Two Apple MacBook laptops are displayed on a white surface, one in black and the other in green, both showing different wallpaper designs and desktop widgets on their screens.

Apple's MacBook-related price advantage continues to expand, especially in relation to Microsoft's Surface laptops, which keep getting pricier by the minute. In what is especially troubling though, Microsoft is apparently failing to read the prevailing sentiment in the room, and now appears determined to launch a new 13-inch Surface laptop later this year, replete with MacBook Neo-level RAM, but at 2x its price. Microsoft appears to have abandoned even the pretense of trying to price its Surface laptops competitively against Apple's MacBooks in general and the MacBook Neo in particular Microsoft has just unveiled the refreshed versions of the Surface […]

Read full article at https://wccftech.com/microsoft-is-planning-to-launch-a-13-inch-surface-laptop-with-apple-macbook-neo-level-ram-while-charging-1300-for-the-device/

Intel Drags Partners Into a Unified Wildcat Lake Blueprint, as ‘Project Firefly’ Standardizes Laptop Designs To Tackle MacBook Neo

18 May 2026 at 19:30

Intel Drags Partners Into a Unified Wildcat Lake Blueprint, as 'Project Firefly' Standardizes Laptop Designs To Tackle MacBook Neo

Intel today unveiled its "Project Firefly" initiative in China, which aims to bring the supply chain together to allow cost-effective & standardized Wildcat Lake laptop designs. Intel Wants A Coherent Design & Pricing Structure Across Its Wildcat Lake Laptops & That's Exactly What "Project Firefly" Aims To Ensure Intel hosted an event today in China where the company formally launched its Core Series 3 SoCs for laptops, codenamed Wildcat Lake. These SoCs aim to bring better value and a unified design across a range of mainstream and entry-level PCs, which we are already seeing on the market. Announced by Intel's […]

Read full article at https://wccftech.com/intel-drags-partners-into-a-unified-wildcat-lake-blueprint-as-project-firefly-standardizes-laptop-designs-to-tackle-macbook-neo/

Intel’s Wildcat Lake Hits $449 In CHUWI Unibook Laptop, Beating MacBook Neo On Ports, Battery, And Screen Size

18 May 2026 at 17:45

An Intel Core processor labeled under 'Intel Wildcat Lake' is displayed alongside two Chuwi laptops on a metallic surface.

Intel's Wildcat Lake "Core Series 3" laptops are now rolling out, and CHUWI has released its Unibook, featuring a $449 price that challenges the MacBook Neo. Intel Wildcat Lake-Powered Chuwi Unibook Laptop Hits Retail, Starting At An Incredible $449 Price Point Earlier today, we saw the first Intel Wildcat Lake "Core Series 3" laptops hit retail shelves. These laptops feature various price points ranging from sub-$600 to $650. Compared to the MacBook Neo, Intel's Wildcat Lake has some advantages, such as the x86 SoC, bigger battery, expandable storage, more IO, and twice as much memory. Now, CHUWI has unveiled its […]

Read full article at https://wccftech.com/intel-wildcat-lake-449-usd-chuwi-unibook-laptop-beating-macbook-neo-on-ports-battery-screen/

Intel’s First Wildcat Lake Laptop Hits Retail at sub-$600, Undercutting Apple’s MacBook Neo, Doubles the RAM and Battery Capacity

18 May 2026 at 02:55

Intel's First Wildcat Lake Laptop Hits Retail at sub-$600, Undercutting Apple's MacBook Neo, Doubles the RAM and Battery Capacity

The first Intel Wildcat Lake "Core Series 3" laptops have entered the retail segment, tackling Apple's MacBook Neo with a strong value proposition. Intel Has A Serious MacBook Neo Competitor In Its Hands With Wildcat Lake "Core Series 3" Laptops, Priced Around $600 Yesterday, we reported that Intel's partners were well on their way to launch Wildcat Lake "Core Series 3-powered laptops this week. And today, the first laptops have already hit retail shelves. One of the first to make way in the market segments is the Honor X14 which is a 14" design, featuring the Core 5 320, and […]

Read full article at https://wccftech.com/intel-first-wildcat-lake-laptop-hits-retail-sub-600-usd-price-undercutting-apple-macbook-neo/

MacBook Neo Has Turned Into An Impulse Purchase For Buyers, As Those Going For A Separate Device Repair Have Ended Up Purchasing It

13 May 2026 at 20:56

MacBook Neo has turned into an impulse purchase for buyers

The laptop industry is certainly on edge because of how Apple is probably going to eat their lunch now that the MacBook Neo is out. For $599, there aren’t many machines out there that can compete with the company’s most affordable portable Mac out there. Before its inception, there was a certain level of acceptance from customers of having to pay a premium to become the proud owner of a Mac. Now, there have been two occasions where customers who went in for a completely separate device repair and came out owning the MacBook Neo, indicating that a $600 total on […]

Read full article at https://wccftech.com/macbook-neo-turned-into-impulse-purchase-for-some-buyers/

Apple Taps Intel 18A-P For M7 Chip By 2027 & 14A For iPhone Chip By 2028, Claims Rumor

13 May 2026 at 15:20

Apple Taps Intel 18A-P For M7 Chip By 2027 & 14A For iPhone Chip By 2028, Claims Rumor

TSMC's constraints have pushed Apple to make a chip-making deal with Intel, & is likely to produce two chips on 18A-P & 14A process technologies, as per rumors. Apple's Next-Gen MacBook & iPhone Chips Rumored To Be Made At Intel Using 18A-P & 14A Process Technologies Last week, it was revealed that Apple and Intel have signed a preliminary chipmaking agreement in which Apple would tap into Intel's Foundry business to produce its chips. The agreement is said to have been signed back in December 2025, as per GF Holdings, and plenty of other factors also forced Apple to go […]

Read full article at https://wccftech.com/apple-taps-intel-18a-p-for-m7-chip-by-2027-14a-for-iphone-chip-by-2028-rumor/

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