Ever since she was appointed as the new head of Xbox, Asha Sharma has been quite vocal, expressing thoughts on the console maker’s past mistakes, future prospects and more. In an interesting little anecdote, Sharma recently claimed that the FPS juggernaut Call of Duty is “bigger than the Marvel Cinematic Universe” – though no specifics were shared.

Taking part in an interview with the publication Entertainment Weekly, Xbox CEO Asha Sharma and CCO Matt Booty sat down to discuss the future of Xbox, particularly when it comes to their Hollywood ambitions.

For the uninitiated, Microsoft recently offered a major update on their previously-announced Gears of War film, while also revealing that a live-action adaptation of Rare’s Sea of Thieves has now started development. This of course comes in the wake of their highly successful Minecraft film, their popular Fallout show (and far less successful Halo TV show).

In discussing the potential for other franchise adaptations, Booty stated: “We've got over 20 franchises that have made a billion dollars, lifetime. I feel a lot of responsibility to shepherd that. We're the stewards of that IP. We're not the owners, because really, the communities own those.”

Perhaps the most interesting comment came from Asha Sharma however, who followed up by claiming: “You won't see us try to become the biggest linear provider in the world or anything like that, but I think great games are culture, and culture is entertainment. If you think about it, we've got the number two show of all time on Amazon [Fallout], Minecraft was top 5 in 2025, Call of Duty is bigger than the Marvel Cinematic Universe. So it all measures. [There's] more appetite to work with us on titles than ever before.”

While no specifics were shared with regards to data, Amazon’s Fallout Show did reportedly have the second biggest debut on Prime with 65 million viewers during its first two weeks (only being beaten out by LoTR: The Rings of Power).

When it comes to Call of Duty, the FPS series has supposedly made around $31 Billion in its lifetime – slightly under the $35 Billion attributed to the MCU. That said, it appears as though merchandising has not been factored into these figures, and so the real value of each IP is perhaps a bit vague.

Either way, Call of Duty is one of the biggest video game franchises of all time, and so it will be interesting to see how successful the upcoming COD film winds up being.

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KitGuru says: What do you think of Sharma’s statement? Do you agree? How much money will the Call of Duty film make at the box office? Let us know down below.

Rebellion Developments are known best for their work on the Sniper Elite franchise, having released 5 mainline entries in the series alongside a bunch of spin-offs. Going in a different direction however, the team released their new IP – the first-person survival action shooter ‘Atomfall’ – last year to a wave of success. Now, as revealed by Rebellion, the game is officially being adapted into a TV show.

As reported by the publication Deadline, Rebellion and Two Brothers Pictures are joining forces to develop a TV show based on last year’s hit survival shooter Atomfall. As of now, details on the project remain light, with the only confirmed details being that the show will be written by Two Brothers Pictures founders Harry and Jack Williams.

For the uninitiated, Atomfall is a rather unique first-person survival action game which “blends post-war Britain with Cold War paranoia, folk horror, and elements of classic British sci-fi like Day of the Triffids, Doctor Who and The Prisoner, to create an immersive and thrilling gameplay experience.”

Upon its release, the game was an immediate success, amassing millions of players and quickly turning a profit. While critic reviews for the title were somewhat mixed, the general audience came to appreciate the title more, owing to the game’s mystery, exploration and overall vibes.

Given the unique premise of Atomfall, it should be ripe for a live-action TV adaptation – as long as they manage to successfully translate the game’s tone and sense of intrigue.

KitGuru says: Have you played Atomfall? How does it compare to the Sniper Elite series? Could a game like Atomfall work well as a TV show? Let us know down below.

Dead by Daylight is perhaps one of the most popular horror games of all time, with the asymmetrical multiplayer title amassing over 60 million players since its initial launch back in 2016. In the decade since, the game has continued to grow, crossing over with countless different iconic IPs. Already somewhat of a multi-media franchise, Dead By Daylight is now set to receive an animated show adaptation.

Following the recent announcement by THR stating that Dead by Daylight is getting a live-action film adaptation (produced by Blumhouse and James Wan’s Atomic Monster), it appears as though other similar adaptations are also in the works.

As reported by the publication DreadCentral, alongside the film adaptation, “the companies are also out to writers to develop a Dead by Daylight animated series based on the games.”

Little else has been provided in this regard and so it is safe to assume that the animated series is still in its early days of development.

As mentioned, Dead By Daylight is a massive franchise which has only grown further in popularity with time. That said, with the game’s strong focus on crossing over with other famous horror IPs, it will be interesting to see whether these adaptations will instead stick with the original characters and creations made for the game itself.

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KitGuru says: What do you think of Dead By Daylight 10 years on? Are you more interested in the film or animated show? Let us know down below.